Tag: cornell
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Brian Wansink, author of Mindless Eating and founder of the Cornell Food and Brand Lab recently tested a coaching system called Slim By Design. Slim By Design is all about making changes in your approach to food choices, so you can make choices about your eating, instead of just reacting to your environment — to…
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Sheldon asks a classic question — and illustrates the many ways we rationalize things when we think we shouldn’t be doing them. Note that once a bunch of work gets done to rationalize the cookie, the second cookie just happens. Worst-case scenario: you binge. So how do we get around this? Build treats into your…
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We eat when we’re hungry, right? Sure. We also eat when we’re thirsty. Or bored. Or happy. Or sad. Or lonely. Or socializing. Pretty much any time there is food around. Brian Wansink, of Cornell University, examines how people select and consume food, and has made truly interesting discoveries, particularly when it comes to portions.…