Tag: performance
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Caffeine and Performance It turns out Red Bull doesn’t give you wings. The basis of the recent lawsuit was that its advertising fraudulently claimed benefits in athletic performance and concentration over and above caffeinated drinks alone, as if that was the only reason Red Bull asked a premium price. The most interesting claim may be…
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What’s Your Power Song? Michael Phelps used it to focus before high-stakes competition, and Haile Gebrselassie uses it to rev up while on the course. Music hath charms to soothe the savage beast, and Longfellow called it the universal language of mankind. Can it help you? And how? Almost everyone experiences music’s myriad emotional effects,…